Affiliate Disclosure

Last updated: 2026

Our Relationship with William Hill

matthewembury.com is an affiliate of William Hill and earns commission when users click our links and sign up for accounts or make deposits. These commissions are a source of revenue that helps support the operation of this website.

Commissions Do Not Influence Our Reviews

Our editorial rankings, reviews, and recommendations are based on independent analysis and player feedback. We do not allow affiliate commissions to influence our editorial decisions or bias our content. Our goal is to provide honest, impartial assessments of William Hill's services to help you make informed decisions.

Identifying Affiliate and Sponsored Links

Affiliate links on matthewembury.com are clearly marked with the label "Affiliate Link" or "Sponsored" near the link text. When you click these links and complete the specified action (such as opening an account), we may earn a commission at no additional cost to you.

Legal Compliance

This website complies with the Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and the Consumer Protection from Unfair Trading Regulations 2008. All affiliate relationships are disclosed transparently in accordance with UK advertising standards.

Your Responsibility

We encourage you to conduct your own research and only gamble responsibly with funds you can afford to lose. Neither this site nor William Hill accepts responsibility for your gambling decisions. Please visit GambleAware.co.uk for support and information about responsible gambling.